{"id":722,"date":"2019-06-11T16:06:43","date_gmt":"2019-06-11T16:06:43","guid":{"rendered":"https:\/\/www.operinter.com\/?p=722"},"modified":"2025-08-12T11:52:09","modified_gmt":"2025-08-12T09:52:09","slug":"la-tecnologia-en-la-logistica-de-ultima-milla","status":"publish","type":"post","link":"https:\/\/operinter.com\/en\/2019\/06\/11\/la-tecnologia-en-la-logistica-de-ultima-milla\/","title":{"rendered":"La tecnolog\u00eda en la log\u00edstica de \u00faltima milla"},"content":{"rendered":"<p>La log\u00edstica de \u00faltima milla se refiere a esas actividades que se desarrollan en el <strong>\u00faltimo segmento de una red log\u00edstica<\/strong>, cuando se produce la transferencia de la mercanc\u00eda al destinatario final. Parece un concepto bastante sencillo, sin embargo, varios factores complican la ejecuci\u00f3n.<\/p>\n<p>De hecho las entregas de \u00faltima milla suelen representar <strong>hasta el 40% del coste total<\/strong> del conjunto de operaciones de transporte de la cadena de suministro por lo que <strong>resultan claramente ineficaces<\/strong>. La log\u00edstica de \u00faltima milla es la <strong>m\u00e1s costosa y tambi\u00e9n la parte menos ecol\u00f3gica<\/strong> de toda la cadena de suministro.<\/p>\n<p>Ahora mismo en <a href=\"https:\/\/www.operinter.com\/\">Operinter<\/a> ponemos a disposici\u00f3n de los clientes los medios de transporte m\u00e1s adecuados para garantizar <a href=\"https:\/\/www.operinter.com\/e-comerce\/\">entregas \u00e1giles y precisas<\/a> en funci\u00f3n del <strong>destino y volumen<\/strong> de cada env\u00edo. De hecho podemos desarrollar planes log\u00edsticos a medida eficientes a nivel ecol\u00f3gico con veh\u00edculos impulsados por energ\u00edas limpias.<\/p>\n<p>Pero la gran revoluci\u00f3n en la log\u00edstica de \u00faltima milla llegar\u00e1 cuando se aplique, en mayor medida, <strong>tecnolog\u00eda punta<\/strong> y se puedan controlar variables como el volumen, la variedad o la velocidad. Aqu\u00ed es cuando se habla del papel del <strong>Big Data<\/strong>, una soluci\u00f3n para la \u00faltima milla que puede ayudar a reducir costes y aumentar la satisfacci\u00f3n de los clientes.<\/p>\n<h2>El Big Data<\/h2>\n<p>Algunas de las <strong>ventajas de esta tecnolog\u00eda<\/strong> son:<\/p>\n<p>1- Ayuda a <strong>mejorar las rutas de env\u00edo<\/strong> gracias a la informaci\u00f3n recopilada sobre el tr\u00e1fico de la zona y sobre la climatolog\u00eda.<\/p>\n<p>2- Sirve para conocer el <strong>comportamiento de los clientes<\/strong>, qu\u00e9 piensan de la empresa etc. a trav\u00e9s de la informaci\u00f3n en Redes Sociales.<\/p>\n<p>3- Agilizan<strong> y optimizan los procesos<\/strong> utilizando los datos recogidos en todas las fases del proceso log\u00edstico.<\/p>\n<p>Adem\u00e1s el transporte urbano de \u00faltima milla tambi\u00e9n se encamina hacia aspectos como pueden ser las<strong> entregas localizada<\/strong>s, optar por redes de entrega <strong>m\u00e1s flexibles<\/strong> o tener en cuenta la log\u00edstica estacional.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La log\u00edstica de \u00faltima milla se refiere a esas actividades que se desarrollan en el \u00faltimo segmento de una red log\u00edstica, cuando se produce la transferencia de la mercanc\u00eda al destinatario final. Parece un concepto bastante sencillo, sin embargo, varios factores complican la ejecuci\u00f3n. De hecho las entregas de \u00faltima milla suelen representar hasta el&#8230;<\/p>\n","protected":false},"author":1,"featured_media":723,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[39,40],"tags":[],"class_list":["post-722","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aduanas","category-almacenaje"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La tecnolog\u00eda en la log\u00edstica de \u00faltima milla - Operinter<\/title>\n<meta name=\"description\" content=\"Las entregas de \u00faltima milla suelen representar hasta el 40% del coste del conjunto de operaciones de transporte por lo que la tecnolog\u00eda puede ser clave.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/operinter.com\/2019\/06\/11\/la-tecnologia-en-la-logistica-de-ultima-milla\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La tecnolog\u00eda en la log\u00edstica de \u00faltima milla - Operinter\" \/>\n<meta property=\"og:description\" content=\"Las entregas de \u00faltima milla suelen representar hasta el 40% del coste del conjunto de operaciones de transporte por lo que la tecnolog\u00eda puede ser clave.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/operinter.com\/2019\/06\/11\/la-tecnologia-en-la-logistica-de-ultima-milla\/\" \/>\n<meta property=\"og:site_name\" content=\"Operinter\" \/>\n<meta property=\"article:published_time\" content=\"2019-06-11T16:06:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-12T09:52:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/operinter.com\/wp-content\/uploads\/2019\/06\/Logistica-ultima-milla-_-OPE.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"627\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Operinter\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Operinter\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/operinter.com\\\/2019\\\/06\\\/11\\\/la-tecnologia-en-la-logistica-de-ultima-milla\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/operinter.com\\\/2019\\\/06\\\/11\\\/la-tecnologia-en-la-logistica-de-ultima-milla\\\/\"},\"author\":{\"name\":\"Operinter\",\"@id\":\"https:\\\/\\\/operinter.com\\\/#\\\/schema\\\/person\\\/01cb322b04b3c77bd11eb33eb1e41902\"},\"headline\":\"La tecnolog\u00eda en la log\u00edstica de \u00faltima milla\",\"datePublished\":\"2019-06-11T16:06:43+00:00\",\"dateModified\":\"2025-08-12T09:52:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/operinter.com\\\/2019\\\/06\\\/11\\\/la-tecnologia-en-la-logistica-de-ultima-milla\\\/\"},\"wordCount\":355,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/operinter.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/operinter.com\\\/2019\\\/06\\\/11\\\/la-tecnologia-en-la-logistica-de-ultima-milla\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/operinter.com\\\/wp-content\\\/uploads\\\/2019\\\/06\\\/Logistica-ultima-milla-_-OPE.jpg\",\"articleSection\":[\"Aduanas\",\"Almacenaje\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/operinter.com\\\/2019\\\/06\\\/11\\\/la-tecnologia-en-la-logistica-de-ultima-milla\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/operinter.com\\\/2019\\\/06\\\/11\\\/la-tecnologia-en-la-logistica-de-ultima-milla\\\/\",\"url\":\"https:\\\/\\\/operinter.com\\\/2019\\\/06\\\/11\\\/la-tecnologia-en-la-logistica-de-ultima-milla\\\/\",\"name\":\"La tecnolog\u00eda en la log\u00edstica de \u00faltima milla - 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